Building the Data Route Map for a Passenger Bus Company
Castlebridge worked with the Data Protection Officer and the Senior Management Team of a transport operator to help navigate a route from their legacy levels of data management maturity to a desired target destination in an environment faced with regulatory and operational challenges and a need to evolve and improve its use of information for the benefit of its passengers and the wider community.
Castlebridge helped an internationally recognised professional organisation fill in the data-shaped gaps in their strategic transformation vision, leading to an improved implementation approach for their business strategy to serve and support their individual members and their industry sponsors.
We've tried to avoid their use.
It is a journey.
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.